It’s hard to imagine, but Hello Kitty turns 40 this year. After first appearing in 1974 on a clear vinyl coin purse in Japan, her creator Yuko Shimizu never imagined that the cheerful and chic feline would become the global phenomenon she is today. In honor of her milestone birthday, Sanrio is releasing Hello Kitty ♥ Collaborations, a book that highlights 40 of the beloved character’s most fabulous appearances in fashion, jewelry, cosmetics, toys, confectionary, art, music and more.
As Hello Kitty always says, “You can never have too many friends!”
Set to hit shelves April 8, Hello Kitty’s first ever coffee-table book with Rizzoli is an exclusive compilation of the brands, designers, and stars the cool cat has worked with over time. Amongst her fashionable partners are companies like Vans (pictured, above), Diesel, Swarovski, Reebok and Uniqlo, as well as a variety of fellow characters and celebrities including Lady Gaga, One Direction, the Sesame Street gang and the DC Comics superheroes. The tome highlights the pairings with images and illustrations along with a brief profile of each brand or star — like a bookish birthday party of sorts, perfect for Hello Kitty’s 40th anniversary. As Hello Kitty always says, “You can never have too many friends!”
A must-have addition to the collection of any fan of the cute cat, Hello Kitty ♥ Collaborations ($ 65) is available for pre-order now at rizzolibookstore.com.
Want more fun character fashion? Shop 10 fluffy Muppets-inspired pieces now!